Are you achieving your January goals?

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We are already in late-February. How many of us are still sticking to our January goals? Are we exercising or eating healthily as often as we were in the first few weeks of 2023? Your dental coaches may have set you targets for the first quarter – are you delivering? How much more would we have achieved if we’d sought help from a personal trainer rather than going it alone and joining a gym or buying those free weights now gathering dust?
The good intentions we set when we have downtime during the holidays can quickly become swallowed up by the day to day, especially if we own, run and work in our own businesses. It’s the same as those patients who believe paying for a monthly dental plan is all they need to transform their dental health. As we know, it’s the cleaning regime we have between visits and our commitment to attending dental and hygiene appointments regularly that achieves results and ensures long term health.
Do you need a personal trainer?
At Spot On Business Planning we provide personal, bespoke business coaching to dental practice owners and practice managers. One of our clients summed it up beautifully when he said:
SOBP are like top sporting coaches training elite athletes towards Olympic success. Yes, the process involves decision-making, hard work and self-discipline. But if you follow our insightful, expert advice, you too could achieve dental gold and double your net profit within three years.
Khalid Master, Bank View Smile Studios
Our approach to working with you is based on building a long term partnership. Our business strategists, business analysts, accounting technicians and marketers become part of your team. Our breadth of skills extends to strategy & strategic planning, financial analysis, strategic and tactical marketing, change & performance management, leadership & management development, problem solving, decision-making… everything you need to run your business effectively and profitably. We share and implement business and leadership skills that will make you and your management team more savvy, structured and successful.
Is it time you considered personal coaching, tailored to your needs? Get in touch to find out how Spot On Business Planning can help.
Our upcoming events

Ethical Communication & Treatment Plan Acceptance Mastery
Mark Skimming – a practicing dentist and multi-practice owner – will impart a structured, ethical framework that will help you build trust and increase treatment uptake in ways that fit seamlessly into your clinical workflow.
Master communication and increase case acceptance
Mark hosted a 1-hour webinar to introduce the training day – click here to watch the recording.
Who is this training day for?
Practice owners, associates and treatment coordinators who want to help more patients say yes to the right care without compromising their values.
What you’ll discover
- The critical points in your patient journey that influence treatment acceptance
- Key actions to take before your patient even sits in the chair
- How to communicate confidently with or without a TCO
- The core psychological principles that shape ethical patient decision-making
- How to quickly build trust with new patients
- The structure of a clear, effective, non-clinical case discussion
- Common traps dentists fall into when discussing treatment—and how to avoid them
- Tools to enhance your communication and patient understanding
- How to measure and improve your performance over time
Event details
- Location: Radisson Hotel & Conference Centre, London Heathrow
- Date: Friday, 30 January 2026
- Duration: 6 hours of verifiable CPD
- Investment: £1,200
Click here to book your place: https://sobm.co.uk/communication-course/

BDA Business Essentials Course May-June 2026
This two-day workshop is ideal for any dental business owner and their practice manager looking to transform poor performance, prepare for sale, or take their practice to the next level with a vision for expansion. Presented by industry experts Andy McDougall and Anne-Marie Houston, this interactive workshop will equip you with the essential tools and strategies to succeed in today’s competitive market.
Book your 121 Zoom with Andy McDougall
Fill in the form below.
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