“Since working with Spot On Business Planning my profits have increased and the business has become much more streamlined.”
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Many thanks to Chig Amin at Epsom Dental Centre for his great testimonial[/caption]Q. What were the issues facing your practice that led you to seek help?
I felt that although the practice was doing well, I didn’t have my finger on the pulse on what elements were doing well and which could be improved. My financial data was at least a few months old before I was able to review it, so I needed help with getting that remedied.
Q. How did you hear about Spot On Business Planning?
At a marketing conference. Andy McDougall gave a talk and described how Spot On Business Planning could help and it seemed to tick all the boxes.
Q. What were your impressions of the process you underwent with SOBP?
I was impressed at the level of detail and the exactness that SOBP work to. Every element of my dental practice was scrutinised and evaluated to see where improvements could be made.
Q. Did it get results? What were they?
Yes, since working with Spot On Business Planning my profits have increased and the business has become much more streamlined.
What were the three specific strategies or analysis that SOBP determined that made a real difference?
- Looking at pricing
- Incentivising associates
- Marketing ROI
What do you like about working with SOBP?
They are a friendly, efficient and approachable bunch of people who are experts in their field.
Would you recommend our services?
Yes, certainly!
Our upcoming events
Ethical Communication & Treatment Plan Acceptance Mastery
Mark Skimming – a practicing dentist and multi-practice owner – will impart a structured, ethical framework that will help you build trust and increase treatment uptake in ways that fit seamlessly into your clinical workflow.
Master communication and increase case acceptance
Mark hosted a 1-hour webinar to introduce the training day – click here to watch the recording.
Who is this training day for?
Practice owners, associates and treatment coordinators who want to help more patients say yes to the right care without compromising their values.
What you’ll discover
- The critical points in your patient journey that influence treatment acceptance
- Key actions to take before your patient even sits in the chair
- How to communicate confidently with or without a TCO
- The core psychological principles that shape ethical patient decision-making
- How to quickly build trust with new patients
- The structure of a clear, effective, non-clinical case discussion
- Common traps dentists fall into when discussing treatment—and how to avoid them
- Tools to enhance your communication and patient understanding
- How to measure and improve your performance over time
Event details
- Location: Radisson Hotel & Conference Centre, London Heathrow
- Date: Friday, 30 January 2026
- Duration: 6 hours of verifiable CPD
- Investment: £1,200
Click here to book your place: https://sobm.co.uk/communication-course/
BDA Business Essentials Course May-June 2026
This two-day workshop is ideal for any dental business owner and their practice manager looking to transform poor performance, prepare for sale, or take their practice to the next level with a vision for expansion. Presented by industry experts Andy McDougall and Anne-Marie Houston, this interactive workshop will equip you with the essential tools and strategies to succeed in today’s competitive market.
Book your 121 Zoom with Andy McDougall
Fill in the form below.
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