Our approach to growing your dental practice
Our clients stay with us for years. And there’s a reason for that.
At Spot On Business Planning, we take a collaborative, personalised approach to business planning for practice owners and principal dentists. Whether you're buying a dental practice, scaling up, or planning your exit, we learn the ins and outs of your business, identify the real problems you’re facing, and create tailored solutions that reflect your goals.
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- Chig Amin, Epsom Dental Centre, Epsom
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We know that no one size fits all, especially when it comes to dental business and strategic planning. We call it corporate fingerprints — the unique DNA of your dental practice.
Your corporate fingerprints are unique to your dental business and so growing your profitability requires a personal approach reflecting the nuances of your business and you. Our team of experienced dental accountants, dental mentors, business analysts and marketers work together to make your practice as effective and efficient as possible. We take a full team approach to this and fundamentally believe you should benchmark your business to become the best version of itself it can possibly be.
Right from the start, we dive deep into your business. Together we learn about the problems you’re facing and explore your business objectives. Then we create a strategic plan and work together to implement it, providing you with continuous support to act, grow and achieve financial success. At every step we tap into our industry expertise and learned experience of taking dental practices to new levels of performance.

Dental business owners who work with SOBP double their net profit within three years

Understanding your problems
Stage one of the business planning process takes a deep dive into your dental practice uncovering the challenges and revealing the opportunities for growth.
We learn every aspect of your business and define the real problem(s) you’re facing. We take the time to listen to your frustrations and define your objectives to ensure that your strategic planning aligns with your vision.
This includes:
- Reviewing your financial performance
- Identifying operational inefficiencies
- Listening to your frustrations
- Clarifying your goals
- Assessing the performance of your team and systems
- Kate Pritchard, Goldsworth Road Dental, Woking
Collaborative planning and strategy
We partner you through our 4-stage methodology - the Spot On Business Planning Roadmap. Throughout your journey, you’ll work directly with our expert team, including accountants for dentists, experienced business analysts, dental mentors, and strategic marketers.
Together, we’ll build a comprehensive plan that gives you the tools and confidence to drive action and implement change.
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Tailored solutions
We don’t do cookie-cutter business plans. Every solution we provide is tailored specifically to you and your business. That means digging into the real numbers, identifying what matters most to you, and building a detailed, tailored strategic plan that reflects your flavour of success.
Our analysis and advice is always specific to your business, helping you to make better decisions, take control and maximise performance.
Whether you’re looking to optimise practice performance, increase profitability, or plan your exit, we will determine a strategy that reflects your business, your circumstances, and that ultimately works for you.
Continuous partnership
Our team is here with you every step of the way. We work together to help you reach your potential. The SOBP Roadmap doesn’t just end at the 4th stage. It’s a continuous cycle that we implement and adapt as your business evolves and new challenges may arise.
Every dental practice is unique. Building long-lasting partnerships with our clients is at the heart of what we do.
Want to find out how we can transform your dental practice?
- Andrew Horne, CityBridge Dental Care, Bristol
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