Dental coach asks the tricky questions – Dragon’s Den style!
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Drill into the detail with dental business consultant, Andy McDougall from Spot On Business Planning[/caption]Those Dragons are well known for asking the trickiest of questions and what is so often proved is that many people don’t have much of a clue when it comes to tough financial probing.
Do you?
Here are some Dragons Den style questions as posed by dental business consultant, Andy McDougall from Spot On Business Planning.Do you know what areas of your dental business are profitable and which are not?If you have three income streams NHS, dental plan and fee per item, do you know the net profit of each?Take treatments, again do you know which return a net profit? Dental business mentor, Andy McDougall guarantees several will make a loss.Similarly, so will your fee earners. Do you know which ones are profitable?So let’s assume you do know and you have discovered the loss-making areas of your dental business. Do you know what to do to deliver the correct profit from these areas?
Doubling your profits is easy…
Doubling your net profit is easy if you know how and it’s not a marketing game. Yet the industry seems set on making it a marketing game that aims to makes you bigger but not more profitable. This is the most common problem dental practices face.Everyone knows net profit is the result of your income minus your operating costs. But do you know how each of those operating costs behaves in relation to your income?
There’s no such thing as generic in business, only generic principles
Your dental business is unique, just as you, your team and your business model are. You will never realise your business potential as long as you look at the face of your accounts. Delivering the results means drilling into the detail.Don’t be one of the 90%. Decide to be more and achieve more. Make a decision to unlock the profits hidden away in your dental business. Contact Spot On Business Planning today.
Our upcoming events
Ethical Communication & Treatment Plan Acceptance Mastery
Mark Skimming – a practicing dentist and multi-practice owner – will impart a structured, ethical framework that will help you build trust and increase treatment uptake in ways that fit seamlessly into your clinical workflow.
Master communication and increase case acceptance
Mark hosted a 1-hour webinar to introduce the training day – click here to watch the recording.
Who is this training day for?
Practice owners, associates and treatment coordinators who want to help more patients say yes to the right care without compromising their values.
What you’ll discover
- The critical points in your patient journey that influence treatment acceptance
- Key actions to take before your patient even sits in the chair
- How to communicate confidently with or without a TCO
- The core psychological principles that shape ethical patient decision-making
- How to quickly build trust with new patients
- The structure of a clear, effective, non-clinical case discussion
- Common traps dentists fall into when discussing treatment—and how to avoid them
- Tools to enhance your communication and patient understanding
- How to measure and improve your performance over time
Event details
- Location: Radisson Hotel & Conference Centre, London Heathrow
- Date: Friday, 30 January 2026
- Duration: 6 hours of verifiable CPD
- Investment: £1,200
Click here to book your place: https://sobm.co.uk/communication-course/
BDA Business Essentials Course May-June 2026
This two-day workshop is ideal for any dental business owner and their practice manager looking to transform poor performance, prepare for sale, or take their practice to the next level with a vision for expansion. Presented by industry experts Andy McDougall and Anne-Marie Houston, this interactive workshop will equip you with the essential tools and strategies to succeed in today’s competitive market.
Book your 121 Zoom with Andy McDougall
Fill in the form below.
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