January 9, 2017

Dental coach takes a look at Key Result Areas (KRAs)

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Transform your results with dental coach Andy McDougall from Spot On Business Planning[/caption]Looking back at the previous year, asks Andy McDougall, dental business coach at Spot On Business Planning, how would you score the performance of your dental business on a scale of 0-10? What would it take to make this your best year ever?If you scored an 8, what would it take to make the year ahead a 9 or 10?How will you avoid slipping back to a 6 or 7? What if you scored a 4 or 5? What would it take to make your year an 8?

Change the same old same old!
What are you planning to do differently at your dental practice to avoid having another year of results you don’t want? After all, the definition of a fool is someone who continues to do the same things in the same way but expects to achieve different results.
What’s stopping you?

Is it that you can’t figure out what’s wrong? Or is it that you know what’s wrong but you don’t know how to fix it. Perhaps you don’t know how to make the right decisions or that you really fear driving the necessary changes through your dental business to deliver the breakthrough in results you had previously only dreamed of.

Apply the 80/20 rule

You will be familiar with the 80/20 rule (Vilfredo Pareto). How can we use that principle here? If you are not familiar, it is worth Googling the term and reading up as it is a powerful tool for use in all aspects of business and personal life. Its premise is that 20% of something reflects 80% of the outcome. So in your home, 20% of the carpet would get 80% of the wear. In your accounts, 80% of your profit would come from 20% of your treatments. And so on.When you relate this to key areas of focus, there are 4-5 key areas that would drive radical transformation in your results. These are your Key Result Areas. Rather than focusing on many performance areas, just these few, if achieved, would deliver the results you are looking for.

Consistency is crucial

We need to strive for continually better results in these areas. To know if we are progressing we need to break down our KRAs into the components that drive them, then set standards against which performance can be measured. By knowing the 4-5 KRAs that are going to radically transform your performance and by putting all of your efforts into their fulfilment, you will make enormous progress on achieving your business goals in 2017.Would you benefit from some expert guidance to help make 2017 a great year for your dental practice? Contact dental business consultant, Andy McDougall today.

Our upcoming events

Nov 21, 2025

BDA Setting up a dental practice

The BDA Setting up a dental practice in-person workshop is a great opportunity for you to gain invaluable support, advice and insider information from expert speakers, including Andy McDougall and Anne-Marie Houston, on how to set out on your own for the first time.

Oct 16, 2025

Plan your successful exit

Due to demand, Dental Practice Sale (DPS) is hosting another fantastic opportunity for dentists to join leading industry experts. This free event in central London in October is ideal for dentists keen to plan a successful exit, maximise their exit value and gain tips for a smoother sale.

Join Dental Practice Sale, Spot On Business Planning and AMG Wealth Management on Thursday, October 16 for an informative live event.

The three companies will address key areas of concern to practice owners leading up to a sale, the sale process itself and post-sale aspects.

What should I expect?

  • Learn how to maximise your exit value - what are the drivers?
  • Understand the benefits of structuring your business ready for exit
  • Determine the best point to exit
  • Gain insights on the state of the market today
  • Consider where your practice sits with the different buyers in the market
  • Uncover the details in deal structures
  • Be informed about the valuation process & how you can influence it
  • Be aware of options pre sale such as EOT, Pre Sale Trusts, significant share holder exemption
  • Transition into the next phase of life
  • Ensure you run out of life before running out of money (cash forecasting)
  • Protect the estate for now and future generations
  • Complimentary drinks and buffet from 6.30pm

Location: Great Northern Hotel, King’s Cross St Pancras International Station, Pancras Road, London, N1C 4TB

Date and time: Thursday, October 16 | 18:30 - 21:59

Sep 16, 2025

Helping Patients Say Yes Without the Sales Pitch

This webinar is guided and led by your host, Dr. Mark Skimming and as a practicing dentist and business owner himself, Mark brings practical, hands-on insight into what it takes to run and grow a successful dental practice. His guidance ensures that every session is not only rooted in strategy but also highly relevant to the day-to-day realities dental practices face.

What You Will Learn:

  • How to adapt communication to different patient personality types
  • How to present treatment plans with empathy and clarity
  • How to improve acceptance without pushy tactics

Who Is This Webinar For:

Practice owners, associates, and treatment coordinators who want to help more patients say yes to the right care without compromising their values.

Book your 121 Zoom with Andy McDougall

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